Digital Marketing Manager - Business Communication
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- Marketing
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- Oct 06, 2021 Post Date
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- 210000DR Requisition #
Thanks for your interest in the Digital Marketing Manager - Business Communication position.
Unfortunately this position has been closed but you can search our 47 open jobs by clicking here.
Works closely with: • Business Communication Marketing Team
• Additional Digital Marketing colleagues within Marketing (Online Development Coordinators, Performance Marketing)
• Corporate I.T. • Business Communication CRM Business Process Manager • Marketing agencies • Business Communication Product Management • Sales / Regional Marketing Teams
Job Requirements • A relevant 4-year Bachelor’s university degree in digital marketing or similar education
• 5+ years of experience in developing and executing online marketing strategies • Basic understanding of HTML/CSS/Javascript
• Experienced with developing web content and using popular content management systems
• Proficiency in managing web analytics solutions including measurement setup, reports & dashboard,
• May be asked to act as team lead but no direct report.
•Experience with marketing automation, lead generation and SEA/SEO
• Basic skills of relevant Adobe Creative Suite products would be an advantage
• Proven project management and communications skills
• Able to execute and deliver based on a marketing plan and proactively structuring your tasks
• Excellent English skills in speech and writing, knowledge of other languages is an advantage
• Result-oriented, "can-do" attitude and persistent work style
Accountabilities/Key Responsibilities
• Ensure the integration of digital marketing opportunities into the overarching marketing campaigns
• Ensure a unified user experience across geographical locations and ensure that the premium brand and product positioning is reflected on our web sites and other online media
• Manage and maintain our content management system (CMS)
• Plan, coordinate and execute on the SEA/SEO, Social Media and digital marketing outreach activities
• Measure, analyze and report on the performance of online activities • Identify trends and insights to optimize online activities
• Budget planning for online marketing activities
• Assist Regional Marketing teams with the use of the Marketing Automation tool in line with pre-defined campaigns
• Work with Business Communications CRM Business Process Manager to ensure proper connectivity and lead management between digital platforms, marketing automation and CRM Essential Characteristics
• Technical & conceptional skill-set • Understanding of the mechanism of digital marketing
• Excellent people and management skills to interact with staff, colleagues and crossfunctional teams, and third parties
• Team player
• Balancing various stakeholders
• Sales attitude
• Creative attitude
• Project Management experience
• Intercultural Competence